Priauratize
Aura Services
Styling · Personal Shopping
Case 001 · Personal Shopping

Ray Hopson

Stylist & tailorRay Q.ServiceAura Services → Styling → Personal ShoppingOpenedNovember 2026References20 received
How to use this book

Pick your top three

1
LookOpen each look. Shortlist the ones you'd wear.
2
RankIn the Book tab, rank your top three for each story.
3
AnswerEach top look asks you three or four short questions: the fit, what you own, the swap, anything you won't wear.
4
SendSend your picks and answers. Ray Q. confirms each piece, its route and its lead time, then sets the fitting.
The direction

Ray Q.'s read

I've been through all twenty references. There are two stories here, not one.

After Dark, November 20. Black, gunmetal, silver, white. For the Chris Brown and Usher show I'm leaning into cropped leather, oversized varsity shapes, tailored wide-leg trousers, black denim, pinstripe, suede, and silver placed with intent. Some looks stay quiet. A few make the statement.

Desert Luxe, Arizona. Espresso, cognac, camel, cream. The terrain sets the rules. Sedona runs about 65° by day and 37° at night in November; Antelope Canyon about 55° and 35°. Layers are not optional. Canyon tours call for closed-toe shoes with traction and don't allow bags. I built separate looks for the scenic shots, the canyon, sightseeing, dinner, the travel day and the night. The canyon look gets practical footwear.

Every look is rendered on you, not on a stand-in, so you can compare them properly before anything is made or bought.

Ray Q. · Aura Services
Fulfilment

Where the pieces come from

PriauraReady-to-wear from the house. Made to order in your size.
PriauratizeCustom pieces, built from scratch and rated on the Triple-S™ badge.
SourcedBought outside the house when the house doesn't make it.
Open items

Needed from the client

Rank your top three for After Dark and for Desert Luxe, then send your picks.
Arizona dates, so the canyon tour and dinner looks land on the right days.
Any look that doesn't read as you: say which, and it gets re-rendered from your own photos.
Aura Services · Styling

Personal Shopping

We build your looks, then we fill them. House first, Priaura ready-to-wear and Priauratize custom, and sourced from outside when the house doesn't make it. You see yourself in every look before anything is cut or bought.

Image consultingStylingPersonal shoppingAlterationsColor testing
How it runs

Eight steps

1
IntakeOccasions, references, sizes, what you own, what you won't wear, and one to three photos of you.
2
DirectionThe references become one or more stories, each with a palette and a point of view.
3
LooksEach look is rendered on you, full length, with the fit, the finish and one line on why it works.
4
Top threeYou shortlist, then rank your top three per story. Nothing is ordered before this.
5
VerifyThree to five closed questions on your top look: the fit, what you already own, the swap, anything you won't wear, the date. One re-render if an answer changes the picture. Then the look is locked.
6
Sourcing and buildEach piece is routed: Priaura, Priauratize custom, or sourced. Lead times are confirmed per piece.
7
Aura FittingPieces are tried on and adjusted. Custom pieces receive their Triple-S™ badge and Aura Number.
8
DeliveryThe finished looks, photographed as worn, join your book.
Scope

Built for each client

Every book is built custom around the person and the occasion. The three formats describe scope, not a template.

Format 1

The Look

One occasion, solved. A concert, a wedding, an interview, a dinner.

  • Intake and one styling call
  • 3 to 5 rendered looks
  • Piece routing and lead times
Quoted at intake
Format 2

The Edit

A themed wardrobe. Ten or more looks around one or two stories, like this book.

  • Aura Measurements
  • Rendered looks, cover and index
  • Top-three selection and order sheet
  • Private client link
Quoted at intake
Format 3

The Season

A standing relationship. A new book each season, refreshed as the closet grows.

  • Everything in The Edit
  • New looks each quarter
  • First look at Priaura drops
Quoted at intake
Plainly

Rendered, then real

Look images are rendered previews on your own likeness. They show the look before it exists, so you can decide before anything is made. Finished pieces are photographed as worn at delivery and replace the renders in your book.

Your picks

Narrow to three

Tap to shortlist. Rank your top three for each story. Answer the questions on your top looks. Send.

After Dark

Desert Luxe

Verify

Sent. Ray Q. has your picks and will confirm each piece, route and lead time.
Message